Who we are
SoFlo Toys gives South Florida boaters effortless access to premium electric water toys without the cost and hassle of ownership.
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Instead of buying expensive equipment, dealing with storage, maintenance, charging, and transport, our members simply book and ride while we handle the rest.
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Our goal is simple:
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Make every day on the water unforgettable.
How it started
SoFlo Toys grew out of years of operating premium water toy experiences in South Florida.
After working in the electric water sports industry and operating Beach Ventures since 2018, we noticed many boat owners invested heavily in water toys but rarely used them due to storage and maintenance hassles.
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We built SoFlo Toys so members could enjoy access without ownership headaches.
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Today, we bring SEABOBs, eFoils, and JetBoards directly to our members’ boats, making every boating day easier and more fun.
Social Proof
Built on Real Experience
• Operating in South Florida since 2018
• Over 800 five-star reviews
• Thousands of guests served
• Trusted by boat owners & yacht charters
• Over 10 years Industry experience
That experience now powers SoFlo Toys, built specifically for South Florida boaters.
Why SoFlo Toys Exists
We believe time on the water should be effortless.
Boat days should be about family, friends, and experiences — not equipment logistics.
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SoFlo Toys exists to remove the stress and bring back the fun.